Theory
Theory is a renowned fashion brand founded in New York City in 1997 by Andrew Rosen and Elie Tahari. The company specializes in creating contemporary and sophisticated women's and men's clothing, known for its clean lines, luxurious fabrics, and a perfect fit. Theory has a reputation for producing versatile wardrobe staples that blend practicality with modern style, appealing to professionals and fashion-conscious individuals alike. The brand's aesthetic emphasizes simplicity and elegance, reflecting an ethos of quality and timelessness. Theory has expanded globally, maintaining a strong presence in the high-end fashion industry.
