Blacksocks
Blacksocks is a company known for pioneering the sock subscription model, whereby customers receive new socks delivered to their homes at regular intervals. Founded in Switzerland in 1999 by Samy Liechti, Blacksocks was created to address the hassle of sock shopping and maintaining a consistent, high-quality supply of socks. Over time, the company expanded its product line to include underwear, shirts, and other fine textiles. The idea was born from a personal mishap of the founder, which led to the innovative concept of the sockscription, a service designed to provide men with the convenience of not having to shop for basic essentials. Blacksocks delivers quality, comfort, and convenience to its customers, ensuring they no longer have to worry about mismatched or worn-out socks.