Benefit
Benefit is a cosmetics company that was founded in 1976 by twin sisters Jean and Jane Ford in San Francisco, California. Known for its whimsical product names and packaging, the company has become famous for its makeup products and skincare solutions, particularly in the areas of brows, mascara, and complexion enhancers. Benefit combines innovative product formulations with a playful approach to beauty. Acquired by Louis Vuitton Moët Hennessy (LVMH) in 1999, Benefit has grown into an international brand with a strong presence in several markets worldwide, committed to offering high-quality beauty products that provide quick and fun solutions to everyday beauty needs.
