Duracell
Duracell Inc. is an American manufacturing company known for its production of alkaline batteries, specialty cells, and rechargeables. Founded in the early 1940s by Samuel Ruben and Philip Mallory, the company came into prominence during the 1950s by pioneering the alkaline battery technology that became ubiquitous in portable electronics. Duracell's name, a portmanteau of "durable cell," reflects its commitment to producing long-lasting and reliable batteries. The brand has become synonymous with power solutions for a wide range of devices, from household items to professional equipment. Over the decades, it has also expanded into power systems for military use, with a significant history of innovation and market leadership in the battery industry.