Ba&sh
Ba&sh is a French fashion brand known for its contemporary, feminine clothing and accessories. Founded by longtime friends Barbara Boccara and Sharon Krief in 2003, the company was established with the vision of creating the ideal wardrobe consisting of simple, chic, and versatile pieces that women would love to wear every day. The brand emphasizes comfort, elegance, and effortless style, often drawing inspiration from Parisian lifestyle and fashion sensibilities. Ba&sh has expanded globally, establishing a presence in Europe, the United States, Asia, and the Middle East through standalone stores and online distribution channels.