ASICS
ASICS is a multinational corporation headquartered in Kobe, Japan, specializing in the production of performance athletic footwear, apparel, and accessories. Founded in 1949 by Kihachiro Onitsuka, the company began as Onitsuka Co., Ltd., initially manufacturing basketball shoes. The name ASICS is an acronym derived from the Latin phrase "Anima Sana In Corpore Sano," translating to "A Sound Mind in a Sound Body." ASICS has since evolved to become a leader in the sports industry, known for innovative product development and technological advancements in sports performance gear.
