Your Super
Your Super is a health and wellness company that specializes in producing and selling organic superfood and plant protein mixes. The company was co-founded by Michael Kuech and Kristel De Groot in 2015, following Kuech's cancer diagnosis, which inspired the duo to focus on nutritional, plant-based diets as a path to recovery and better overall health. Your Super's mission is to improve health through the power of super plants, making it easier for people to access and consume high-quality superfoods. Their product portfolio includes a variety of powders designed to enhance energy, immunity, and overall well-being, which are marketed as non-GMO, 100% plant-based, and without added sugars or artificial additives. The company has also established a strong commitment to sustainability and social responsibility, highlighted by its transparent sourcing practices and support for farming communities.